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Benefits To Shrink Sleeve Labeling
There are lots of product labeling techniques available today. You may go for roll-fed shrink sleeves labeling which involves roll-fed application of the label utilizing a combination of shrink techniques and glue-on, cut & stack film labeling which are characterized by moisture resistance and scuff-resistance, cut & stack paper labeling which is much like cut & stack film labeling, but where C1S and C2S papers are utilized, and in-mold labeling where the labeling is done as the containers are being cast.
One of the fastest growing product labeling methods these days is shrink sleeve labels. This labeling technique involves the use of the latest in HD Flexo pre-press technologies. One of the biggest advantages of this labeling technique is that the flexographic printing employed is very environmentally friendly, meaning it is the best option if you wish to lessen your company's carbon footprint. According to DuPont's Life Cycle Assessment of 2008, the flexographic printing technique lessens carbon dioxide emission and energy consumption by approximately 50% when compared with other label printing strategies such as Rotogravure. In leading label making company plants, the printing method is characterized by servo-driven flexo presses, solvent-free flexo platemaking, and water-based flexo ink manufacturing.
The shrink sleeves labeling method is beneficial in that it is the cheapest labeling methods right now. The low cost is because very thin films of plastic are utilized. The low labeling costs signifies it is possible to experiment with different shrink sleeve labels to determine which the most efficient option is. This labeling approach provides you with unparalleled flexibility in terms of the types of films utilized (you can choose from PVC, OPS, PETG, or PLA films) and in terms of the container size and shape which could be labeled. This is important because all of us have different labeling needs and you are therefore able to do what is best for your company/product.
Shrink sleeve labeling will help you in your advertising campaign. This labeling method gives you 360 messaging and graphics, which means your product has better consumer appeal and customers get to see your product in shelves, irrespective of where they are facing. Your marketing campaign will also benefit from the fact that you could incorporate an easy-tear feature and a back-printing feature with print copy or adhesive to help you run promotions through giveaways and print coupons. You might also obtain an optional tamper-proof feature to protect the label in transit, in storage, as well as on display against scuffles and scratches with shrink sleeve labeling.
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